About us

Our story


From building online marketplaces to sales as a service

After launching and growing Australia's largest education marketplace (doMore) in 2007, we transitioned into enrolmentLAB which was a full service agency focussed on performance marketing and consultancy. At the same time we created a new analytics product for open and transparent Marketing Revenue Attribution and Sales Performance Management.

We are now using all our experience, systems and knowledge in analysing and consulting on the sales funnel to help transform businesses into their best selves using our Sales as a Service model.

Our Clients

What we've helped our clients achieve over the years

300,000+
Leads Managed

We've helped our clients manage over 300,000 leads.

$1.5B+
Sales Revenue

We've helped to optimise or generate over $1.5B of revenue for our clients.

500+
Clients

We've helped over 500 small businesses and enterprises over the past 14 years through lead generation, sales optimisation or Sales as a Service.

Who We Are

We're a team of experts in sales, marketing and technology

We help clarify and unify the relationship between your sales and marketing functions through consulting, workshops and training. Alkhemy Growth Consultants work alongside you to align the key revenue delivery arms of your business, finding opportunities as well as areas for improvement.

Team

Our Team

Adam Cunningham
CEO / Founder

With over 27 years of sales experience across a dozen verticals with deal size ranging from $1,500 to $3,500,000 AU, Adam brings a depth and breadth to each sales and lead generation strategy and campaign that drives business success through high performance sales results. Alkhemy is bringing his vision to life in scaling out these methodologies and leveraging his and the Alkhemy teams experience to the benefit of Alkhemy's partners.

Adam is passionate about businesses growth, clear lead generation and sales strategies being executed flawlessly on the behalf of Alkhemy's partners so that they can focus on delivering the best products and services to their customers.

Justina Phoon
Head of Operations & Marketing

Justina is a growth-focused marketing strategist and coach with extensive experience driving success for global B2B and B2C brands, including Turnitin, Skillsoft, Central Equity, Coldwell Banker, and Bank of Hawaii. Specialising in brand building, go-to-market strategies, and multi-channel demand generation, she helps businesses achieve measurable and sustainable growth.

With expertise in leading high-performing teams across ANZ and APAC, Justina excels in change management and cultivating strategic growth mindsets. Her passion lies in aligning marketing strategies with business goals to unlock clients’ potential and drive long-term success. Let Justina’s expertise guide your business to thrive.

Nick O'Brien
Sales Account Manager

Nick brings over a decade of sales expertise, helping businesses achieve revenue growth through strategic account management and consultative selling. Specialising in IT services, SaaS, and Experience Management Technology, he delivers tailored solutions that drive measurable value for enterprise clients and global organisations.

With a trusted advisor mindset and expertise in sales methodologies like Challenger and MEDDIC, Nick builds lasting relationships with C-level executives. His innovative approach ensures transformative growth and long-term success for every organisation he partners with. Let Nick help drive your business forward.


Trent Quirk
Sales Performance Manager

Trent helps businesses achieve measurable sales success by designing strategic campaigns that drive higher win rates and customer engagement. With over 15 years of experience leading high-performing outbound sales teams, he brings expertise in CRM setup, data management, and aligning sales strategies with industry benchmarks.

Trent’s approach ensures clients gain efficiency, clarity, and growth while maximising sales team performance. Let Trent’s proven expertise guide your business to streamline processes, improve outcomes, and unlock its full sales potential.

Charles Hardman
CX Strategy Consultant

Charles has extensive experience in the development and delivery of contact center strategy, L&D, HR and product design. Charles is highly methodical and provides the structure that enables the continuous improvement program that deliver results. He has been highly regarded by organisations such as: Computershare, Vic Roads, AAPT, ExxonMobil, Metricon, to name a few.


Brett White
Board Member

Being part of the pioneering first generation of Australian multimedia graduates, Brett has experienced a lot in the digital space in the last 20 years. Building up, selling and returning to Isobar, Australia's leading digital agency, has given Brett a wealth of experience working with and leading fantastic people and brands. He has also been involved in several tech start-ups, has travelled the world from Iceland to Antarctica and has a real passion for games and new technology.


Stuart Richardson
Board Member

Founder of Australian early-stage venture capital firm, Adventure Capital, who is privileged to work with Australia's talented entrepreneurs by providing equity, debt, and real-world experience to accelerate growth, and enable them realise their potential - globally.


Konrad Spilva
Board Member

Konrad co-founded Isobar in 2001 (then called Visual Jazz) and has since successfully evolved the business through three major mergers.

Under his leadership, Isobar Australia has grown to employ 500 people and now comprises five separate businesses, as well as a division dedicated to creating social change.


Contact Us

Are you ready to scale?

Find out how we can help your business scale!

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